Top 11 skills for digital marketing

11 skills for digital marketing
11 skills for digital marketing 

You're a digital marketer and things keep changing every day. Do you fear your skills can become obsolete in the years to come? Well, this is your chance to change that and upgrade your knowledge base.

Hi everyone, today I'm going to breakdown the 11 skills for digital marketing or else you're going to get crushed by the competition. 


11 skills for digital marketing to become a successful



1. Writing and Editing skills for digital marketing 

Guy's writing skills is very important for digital marketing. Because if you not write a relevant content in your Article or post of social media, the user will not engaged what you wrote. 
If you write a relevant content you need to edit your content which gives a better look for your content. 
This can be done by using Images, video contents or info graphics. 
This is also help in SEO point of view. 


2. Master is media buying skills for digital marketing 

Look, it's not just about Facebook ads and Google ads or even Bing ads these days. Taboola, they provide a huge ROI as long as you learn how to use them right. So, if you can learn media buying right, you can do well. 

Now, media buying is a lot different than just saying "Hey, I'm going to drive Google traffic or Facebook traffic "to a page and convert people." What you're going to have to learn how to do, is generate copy, copy that educates people, and through that education pushes them into your product and service. 

In other words, your educating and selling at the same time versus just driving people to a page where you're capturing a lead or you're selling right away.

When you're doing media buying, that education part is really important. 


3. SEO traffic generation

SEO traffic generation is a great skills for digital marketing because paid ads are going to become more and more expensive over time. In the last recession, Google didn't have a down year. 
In other words, when the market crashed Google was still making more money. 

You're probably wondering why. Well, if you spend a dollar and you make more than a dollar, such as you making two or three or four dollars, do you think you're going to cut back during recession? 

No, it's profitable. You're more likely to cut back on things like television ads. So, you need to learn how to get organic traffic because that way as costs continually rise, you'll be prepared and you can still get that organic traffic. 
Now, with organic traffic, you'll find that it doesn't convert as well as pay traffic, but that's okay. 

It still drives a very high ROI through the fact that you don't have to keep paying per click. Guy's this skills is very important for digital marketing


4. Email marketing skills 

Friends in digital marketing strategies have it's own space. According to your content what you write. If you want to promote it, you should also use the skills of email marketing. 
You can write a attractive email and send to thousands of people by your email marketing skills

5. Copywriting and persuasion

There's an interesting fact, eight out of 10 people will read your headline, but only two out of 10 will click through and read the rest of your content. So, if you can't persuade people to keep reading and clicking through, you're not going to convert those people into customers. 

The reason this is important, especially with copywriting, because ads are increasing in costs. You got to add in up sales and down sales, and if you can't persuade people through your copy and through persuasion, you're not going to be making enough revenue on the front end to keep affording the costs of advertising. 


6. Skills for viral a content in digital marketing 

To viral a content you need the knowledge about social media marketing as well as how you write in post which you want to viral. 
Guy's social media is the known as the viral content platform. So you should have good knowledge about social media marketing. 

7. Channel partnerships or influencer marketing

Influencer marketing is on a rise, and everyone is looking at me like, oh, you know paying people on Instagram doesn't work out that well. 

Assuming they really do like it and they're using it, probably can work out well. Now, the reason influencer marketing or channel partnerships is important, is it's all about finding micro influencers. 

So, if you can find micro influencers or channel partners who have the same exact customer basis as you, you can end up doing really well. And it's a way to leverage someone else's audience without paying, you know, Google or Facebook an arm or a leg. 

In other words, it's a much cheaper solution because you're cutting out the middle man. So it's important, if you do this, you can find that you can generate a lot of revenue. 


8. Knowledge about coding 

Guy's if you make a website and want to enhance it by SEO. Then you should have a good knowledge about HTML,  CSS coding. Because sometimes it is necessary to increase your website loading time. 
As you know we'll,  Google rank fast that website have fast loading speed. 

9. Learn about Analytics

Analytics is playing a vital role for digital marketing. Sure, there's Google analytics, So, by really drilling into analytics, you'll be able to figure out how to fine tune your marketing. 
When you don't drill in, it's kind of hard to optimize your marketing. And analytics will tell you that. That way you don't have to make decisions off your gut and you can make it based off data. 

10. Social media marketing skills 

As you well guy's social media is a great platform for digital marketing.  We need the skills for the digital marketing  this can be done easily buy social media marketing. 
But not just posting on Instagram, or Facebook, or any of this. It comes down to video and live. 

If you can go live and you can do more videos, you'll do well. You got to test different strategies on social media, that's what's working really well. 

It's very effective. People can more so relate to that, and it'll do well. It's also cheaper than getting a studio as well. And last but not least, you need to learn how to do research. Not just research for a content piece.

Some last words for digital marketing skills 

Guy's I hope that you came to understand the skills for digital marketing
I am trying best to explain the digital marketing skills in basic word.

If you have any other opinions about digital marketing. Please tell me in comment section. 
Thank you. 
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